My New Book: MrBeast
SO EXCITED TO SHARE THIS WITH YOU:
The Book of MrBeast is coming, Q2 2027.
We just got a long-awaited “thumbs up 👍🏼” 👀👀👀(more below) so we’re gearing up for launch!
This book is a lovingly curated collection of MrBeast's most useful, timeless ideas in his own words, drawn from thousands of hours of interviews, tweets, and transcripts. (Same style and format as my previous books with Naval, Balaji, and Elon.)
Here’s the cover, I absolutely adore it:
“Who is MrBeast?”
I do get this from people over 35 (I’m one of you now).
He’s the biggest YouTuber in the world. 525 MILLION subscribers. 10% of the population of earth has watched one of his videos in the past 90 days. 🤯🤯🤯🤯
At 11 years old, he started making videos.
He entered the meritocratic battle royale of the YouTube algorithm and 15 years later became a billionaire and one of the most famous people alive.
Now, he has given away hundreds of millions of dollars in prizes, hundreds of millions more to charity, and founded a chocolate company with the goal to end illegal child labor.
He’s like Willy Wonka, PT Barnum, and Oprah all rolled into one 27 year old.
He’s the Michael Jordan of YouTube. An obsessed visionary.
The best to ever do it.
And a great role model for the legions of kids who want to be creators.
So why should I care? What can I learn from him?
You don’t need to start a rocket company to learn from Elon. And you don’t need to be a YouTube star to learn from MrBeast.
He has internet street smarts.
You’ll absorb how he crafts communications, deletes bullshit, crafts his ideas, attacks problems with creativity, and learns quickly… too much to list :)
Early alpha readers have included high schoolers and centi-millionaire founders… both found it useful, 10/10.
The other big lesson, to paraphrase Charlie Munger, is that he figured out the price of success and paid it.
For some, that will be an inspiration to think bigger and work harder.
For others, it will be an antidote to envy, and a validation of the life you’ve chosen.
Both are beautiful!
You just published The Book of Elon 6 months ago, how the hell do you have another book already?
I have a secret weapon – Dylan Kurt. He’s a talented young writer, editor, and hustler. He worked with me closely on The Book of Elon behind the scenes.
This book is his baby, and he has been pushing this project forward since 2022. We’d been working on both in parallel for years.
We are full partners and co-authors on this book, and I’m thrilled to help launch his career as an author with this project.
But do you have MrBeast’s permission to publish this?
Yep!
“Whoa sweet, can I have it?”
I’m so glad you asked. YES!
The Book of MrBeast is JUST NOW, TODAY available for pre-order.
To be MAXIMUM helpful, you could pre-order on something other than Amazon.
(Every order is great, but it really helps to spread orders across different outlets because it tells bookstores there is demand for this book, and helps make bestseller lists.)
Bookshop.org - same price as Amazon, but it comes from a local Indie bookstore.
Barnesandnoble.com - Go retro and order from B&N. Think about how good they smell and remember going at midnight for Harry Potter book launches. Mmmm.
Target.com - Just throw it in the cart next to the milk and a fun seasonal impulse purchase.
Amazon - One-click for the win.
Dylan and I really really appreciate your early support of this book – I’m positive you will love it and learn from it, even if you’ve never heard of MrBeast before.
Thank you,
Eric